Created Academy – Advert
An exciting challenge set from the motion graphics course I completed in 2020, was to create a scene for a brand film, advertising the course itself, Created in Motion.
An exciting challenge set from the motion graphics course I completed in 2020, was to create a scene for a brand film, advertising the course itself, Created in Motion.
Whilst studying motion graphics with Created Academy, the brief of creating social media content for an Instagram music campaign was set by George Dyson from Greedy Goons. For the campaign I created an Instagram filter using Illustrator and Spark AR, where users are given a song by The Weeknd at random that defines the soundtrack to their life. The filter was approved by Instagram and has been opened over 45,000 times.
Whilst studying motion graphics with Created Academy, the brief of creating social media content for an Instagram music campaign was set by George Dyson from Greedy Goons. For the campaign I created a lyric video using Cinema 4D and After Effects. Two versions were used, shown from two different perspectives.
During a motion graphics course from Created Academy, I was challenged with a brief by the live visual artist company FIFO. The brief set out to create a series of pre-rendered motion graphic loops, that would accompany a pre-recorded live streaming set by the British beatboxer Beardyman. Using Cinema 4D and After Effects I created a concept response to the brief.
During the development stage I created a series of experiment loops
Frame by frame drawn animation added to a video provided by the client. Used for Spotify Canvas and social media.
Using After Effects I created an audio-reactive visualiser to the beat of the music, used for social media and Spotify Canvas loop.
Created a glitch-style edit loop of a photograph using Photoshop and After Effects, used for a Spotify Canvas.
Brought to life an idea developed by the client. Using Adobe Illustrator and After Effects I produced the album artwork, Spotify Canvas and visualiser content for Instagram.
After using Photoshop to edit the EP artwork using two provided assets of sky and rose photographs, I was given free creative rein to create a series of loops, and mix them together for a visualiser accompanying the music. Using Cinema 4D, I created a 3D space that featured both assets, provided in a series of loops. The loops were then mixed using After Effects to make a full-feature visualiser to the beat of the music. A loop was also used for the Spotify Canvas.